ABOUT US

Built for lenders.
Backed by experience.

Cinch was created by the team at Ingenuity Partners after years of working with Australian lenders and seeing the same problems appear again and again.

Good lending teams were being held back by platforms that were too rigid, too slow to change, too expensive to customise, or simply not built for the way Australian lending works.

Lenders needed a better platform, and the right people behind it.

That's why we built Cinch.

MEET THE TEAM

100%

Australian built and supported

10+

years lending experience

Built

For Australian lenders

Built for australian lending

live in 12 weeks

lixi-aligned & future ready

secure enterprise-grade platform

More Control

Define products, policy and workflows your way.

More Agility

Launch faster, adapt faster, and respond to market changes even faster.

Better Efficiency

Automate processes and remove the manual work that slows your team down

Stronger Confidence

Built-in risk management and compliance across the entire lending journey.

Built for Australia

Designed for Australian lending, our data, our regulations and our broker ecosytem.

why we built cinch

Australian lenders deserve
platforms that work their way.

Australian lenders win by being different.

Different products. Different policies. Different broker relationships. Different ways of assessing and approving deals.

But too many origination platforms make that difference hard to run. They force lenders into fixed processes, vendor queues, manual checks and disconnected systems.

Cinch was built to give lenders more control over the way they originate.

backed by

Ingenuity Partners

Cinch is backed by Ingenuity Partners, an Australian technology consulting and services company that specialises in helping financial services organisations turn complex technology into meaningful progress.

With deep Salesforce, architecture and lending delivery experience, the team has supported customers including Athena Home Loans, MA Money, ANZ Worldline, and Brighten Home Loans design, build and scale business-critical platforms.

We understand what it takes to make technology work in the real world, not just in a demo. That experience shaped Cinch from the start.

We built it to be practical, configurable and ready for the way Australian lenders actually operate.

And when you work with Cinch, that expertise stays with you. The Ingenuity team supports implementation, optimisation and future extension, helping you get more value from the platform as your business grows.

MEET INGENUITY PARTNERS

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